Analyze a particular industry, see its past trends, demand-supply mechanics, and future outlook

1. Review available reports and statistics

• Market are volatile and industry factors change constantly -  is your report relevancy in the current market?

2. Focus on the relevant industry

• Find out the relevant sub-industries.
• Look at the different market segments in a particular industry.

3. Demand & supply scenario

• Look at the demand-supply for a particular product or industry by studying past trends and forecasting future outlook.
• Comparative analysis with other similar companies.

4. Competitive scenario

Porter’s Five Forces Model is helpful here to analyze the competitive landscape:

1. Barriers to Entry
2. Supplier Power
3. Threat of Substitutes
4. Buyer Power
5. Degree of Rivalry

5. Recent developments

• Look at influencing factors at the macro-level; these include recent industrial developments, innovation in the industry analysis report, sector valuations and global comparative valuation.

6. Focus on industry dynamics

• An industry analysis should be specific to a particular industry to focus and understand the industry dynamics.
      For example, what is the per capita consumption of the product? What is the production?

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